Most pricing software was built by people who never had to live with the result.
We're not one of them. Here's what that means in practice.
01 / Built it
We built the vacation rental industry's first dynamic pricing engine in 2013.
RealPage, a $10B real estate technology company, bought it.
02 / Live it
Today we operate USA Today's Best New Attraction of 2025.
Best Mini Golf in America. IAAPA Brass Ring nominee alongside Disney and Universal.
03 / Know it
25+ years pricing and marketing hotels, rentals, attractions, shows, and campgrounds.
Hundreds of operators. Every vertical you run. Nobody else can say that.
We built RateMax because we were the operator getting the revenue-share bill. Then we did something about it.
We've been where you are
We built this from inside the business, not outside it.
We spent the next decade inside hundreds of operations across hotels, rentals, attractions, and entertainment, and we kept seeing the same three things. Operators pricing by hand or by gut, missing the demand right in front of them. Reports that confused owners instead of explaining results. And for those who did adopt software, a bill that took a percentage of every dollar earned.
Then we did something no revenue management software company has ever done: we became the customer.
Our team owns and operates award-winning venues in one of America's most competitive tourist markets. We know what it feels like when pricing is wrong on your busiest Saturday, whether that's a sold-out hotel night, a peak rental weekend, or a holiday show, because we've paid that cost ourselves. RateMax isn't theory. It's built from the inside out.
The cost of inaction
What happens if nothing changes
- Setting rates by hand or by gut means you miss the demand spikes that pay for your year, and the gap compounds every night.
- You keep spending time on pricing decisions instead of the guests, owners, and team that actually need you.
- If you're on revenue-share software, your bill grows the better you perform, while your margins move the other way.
With RateMax as your guide
What it looks like when pricing is handled
- Your rates match what the market is willing to pay every night, automatically, across every room, unit, ticket, or seat.
- Owners ask about performance. You pull a report that tells the story in 30 seconds.
- Month one feels like relief. Not a number, but the quiet confidence of knowing pricing is right.
The Revenue Autopilot Plan
Three steps to pricing that runs itself.
Book a 30 minute walkthrough
Pick a time that works for you. We'll learn your setup, show you exactly how RateMax fits it, and answer your questions live.
We handle the integration
Our team connects RateMax to your ticketing systems. Live in days, not weeks, with no heavy lift from your side.
Watch revenue climb
Prices adjust daily or hourly against real demand, always inside the guardrails you set. You keep every dollar of the lift.
Stop overpaying for software that under-delivers.
In 30 minutes, we'll show you the unrealized revenue hiding in your own numbers. No sales rep. An operator on the other end of the line.
Flat monthly fee. Zero revenue share. If we don't deliver, you can cancel after your initial commitment.
Show Me My Lost RevenueBoilerplate
Operators are losing revenue every night their pricing is wrong, and most are stuck choosing between spreadsheets and software that takes a percentage of every dollar earned. RateMax serves attractions today, with hotels, vacation rentals, entertainment venues, and campgrounds and RV parks rolling out next, and it gives them a better option: dynamic pricing, demand forecasting, and reporting owners actually understand, all for a flat monthly fee with zero revenue share. We started in hospitality, building the vacation rental industry's first dynamic pricing engine (acquired by RealPage), and have since spent 25+ years pricing and marketing across every vertical we now serve. An Inc. 5000 honoree five years running, today we also operate USA Today's Best New Attraction of 2025. We've been the operator getting the bill. Now we're the guide who fixed it.
The One-Liner
"Operators shouldn't pay a percentage of their success to software. We started in hospitality, built the first dynamic pricing engine in vacation rentals, sold it to a $10 billion company, and built RateMax so every operator we serve gets the same edge for a flat fee, starting with attractions."