Your rates
are costing you.
Every day.
Dynamic pricing for attractions. Flat monthly fee. Zero revenue share.
Most attraction operators leave 7 to 18% on the table. Every ticket. Every time slot. Every peak Saturday. RateMax watches your demand and reprices automatically, so you capture what you're worth.
Built and used by operators of USA Today's Best New Attraction of 2025
Illustrative example.
What you actually get
Four parts. One pricing system built for attractions.
1Daily Rate Engine
Every date priced to what that date is worth
RateMax reprices each day and time slot inside the floor and ceiling you set. Peak Saturdays climb, soft midweek dates come down to fill. You approve the guardrails once and the engine works the calendar daily.
- Per-date and per-time-slot pricing
- Hard floor and ceiling you control
- Changes pushed to your ticketing system automatically
2Demand Signals
The inputs your spreadsheet never had
Booking pace, local events, weather outlook, school calendars, and your own historical curve feed the engine every day. That is the difference between guessing a price and reading demand.
- Pace tracked against your own history
- Local event and holiday detection
- Weather and seasonality baked into every rate
3Operator Dashboard
One screen that answers what changed and why
See the lift, the tickets sold, the average ticket, and the exact reason each date moved. No black box. Every rate change is explainable to your GM and your owner.
- Live lift against your flat-rate baseline
- Reason codes on every price move
- Override any date in one click
4Owner Reporting
Proof the fee paid for itself, every month
A monthly summary written for the person who signs the check: revenue captured above your old flat rate, soft dates filled, and a fee line that never moves because we never take a cut.
- Revenue captured above your flat-rate baseline
- Flat fee, itemized and unchanged
- Zero revenue share, on every report
One flat price becomes seven
Your Saturday is not worth the same as your Tuesday.
A single flat ticket price undercharges the days people are desperate to come and overcharges the days they aren't. RateMax reads your demand signals daily and moves each date inside the floor and ceiling you set.
- Peak Saturdays priced to what the day is actually worth
- Soft midweek dates discounted to fill, not to guess
- You set the floor and ceiling. It never moves outside them.
How It Works
Three steps to pricing that pays for itself.
Book a 30 minute walkthrough
Pick a time that works for you. We'll learn your setup, show you exactly how RateMax fits it, and answer your questions live.
We handle the integration
Our team connects RateMax to your ticketing systems. Live in days, not weeks, with no heavy lift from your side.
Watch revenue climb
Prices adjust daily or hourly against real demand, always inside the guardrails you set. You keep every dollar of the lift.
Why operators trust us
Built by operators who priced attractions for a living
We built the vacation rental industry's first dynamic pricing engine, sold it to RealPage, and today we run the same playbook inside our own attraction.
- Inc. 5000, five consecutive years
- USA Today Best New Attraction 2025
- IAAPA Brass Ring nominee alongside Disney & Universal
- First VR dynamic pricing engine, acquired by RealPage
Not an attraction?
We're building for these next. Join a waitlist and we'll reach out first.